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Faculty of Business
UNB Saint John

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Axis Accelerator

We develop entrepreneurs

UNB’s Axis Accelerator exists to help start-ups acquire lead growth customers, accelerate sales and raise their first rounds of financing.

The Axis Sales Accelerator program is the flagship offering of the accelerator, and has three fundamental priorities:

  1. Advancing the founder as the sales leader of the business
  1. Acquiring and nurturing lead growth customers
  1. Building a custom, scalable sales strategy

The Axis Sales Accelerator is for founders and sales leaders who are leading the sales effort for their start-up. The ideal candidate has the following qualities:

  1. Based in the Greater Saint John Region
  1. Sales leader, selling (primarily) B2B
  1. Coachable and excited to learn
  1. Eager to build a growth stage business and export beyond our region

Join us

Connect with us


- I have an idea and I'm actively validating that idea in the field
- I've built something and I'm actively engaging potential early innovation adopters and lead customers
- I'm developing my early customer base and I'm actively accelerating sales

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