Introduces the fundamentals of validating and designing an IT based product through hands-on learning. Explores the basics of forming an idea for a business venture, good team dynamics, validating product value proposition, market research, financial considerations and pitching business ideas. Forms the basis of a business plan for an IT product that can be developed for commercialization. NOTE: Credit cannot be counted for both CS 3971 and (TME 3413 or ADM 1192).