Media Arts and Cultures

Provides an introduction to the study of media, technology and culture. Surveys a variety of contemporary media forms, from print to radio to film, television and the internet, considering their history, their impact on modern culture, and their present state in the digital age. Course may be taken on its own but is designed to be combined with MAAC 1002 for a complete introduction to the study of media and culture. Students who have already completed MM 1001 for credit may not enrol in MAAC 1001.

Complementing material covered in MAAC 1001, this course presents a more hands-on approach to critical media studies by introducing students to basic concepts in semiotics and close analysis of media texts. Lectures will cover notions of signs and signification, the way codes and conventions contribute to socially-constructed meaning, as well as the personal, political and cultural implications embedded in all media constructions. Students will learn to break down and analyze magazines and television ads, music clips and movie posters, websites and viral videos, isolating how each of these texts convey messages and reflect the values and assumptions of the world that produced them. In addition to tests and written assignments, students will complete individual projects that will apply what they have learned to communicate critically and creatively via digital media. Students who have already completed MM 1002 for credit many not enrol in MAAC 1002.

This course introduces historical and theoretical contexts for the study of mass-mediated popular culture, from movies and TV to comic books and video games. It also explores the reciprocal relationship between creative expression and economic constraints, between the mainstream, sub-cultures, and counter-cultures, as well as familiar designations of "high-brow" and "low-brow." Using specific media case studies, students will engage with contemporary debates about the impact of representations, the role of ideology, the agency of the audience, the meaning of fandom, and the politics of taste. While learning to analyze and evaluate their relative merits, students will learn to step back and think critically about the larger implications and the cumulative effects of our constant exposure to popular culture texts. Students who have already completed MM 2021 for credit may not enrol in MAAC 2021.

Introduces students to the language of motion pictures and to critical tools for discussing and writing about the 7th art – the art of film. By studying how movies function aesthetically, and how they become meaningful to audiences, students will acquire critical and formal analytical skills that will both enhance their appreciation for cinema and serve them more broadly as consumers and/or producers of visual culture. Topics will include mise-en-scène, framing, image composition, photographic space, colour, editing, sound, and narrative structure. NOTE: Students can obtain credit for only one of FILM 2022 and MAAC 2022.

An introduction to the study of games as interactive electronic and digital media. Topics may include the history of computer games and videogames, game genres, the current structure of the games industry, and an overview of game studies as an academic field. Assignments may include both written work and creative media projects. No previous experience with digital games is required.

This course is a survey of the history of Rock music from its origins in the late nineteenth century to the present day. Topics addressed include: the effects of technology in the music industry, role of African-American music in the development of popular music, the developments of Jazz, R&B, and early Rock and Roll, and the “white appropriation” of African-American music. The course finishes with a survey of recent trends of disco, new wave, heavy metal, rap and alternative music. Restriction: Credit may not be obtained for both FNAT 2792 and MAAC 2797.

An introduction to the fundamental concepts and procedures of visual and audio production, including the techniques and aesthetics of shooting, lighting and editing. Over the course of the term, students will engage in a series of short exercises covering a variety of styles, genres and modes. Taught cooperatively with the New Brunswick Filmmakers’ Co-op. NOTE: Students can obtain credit for only one of the following courses: FILM 2998, MAAC 2998, FILM 3999 “Video Production”, MAAC 3999 “Video Production”, ENGL 3999 “Film and Video Production”. Students may take both MAAC 2998 (or FILM 2998) and MAAC 3999 “Editing and Post-Production” (or FILM 3999 “Editing and Post-Production”).

This second course in the production sequence puts emphasis on application of skills learned in MAAC 2998 by focusing on production of several short projects in various formats. Group work and analysis of student productions constitute the main course activities. Taught cooperatively with the New Brunswick Filmmakers’ Co-op. NOTE: Students can obtain credit for only one of FILM 2999, MAAC 2999, FILM 3998, and MAAC 3998.

The use of web applets that advertise, entertain or inform is ubiquitous, and a lexicon of good practice is developing. The course introduces the problem of designing web-browser-based interactive modules that are human-friendly. Through the completion of individual projects, students will use Flash® or HTML5 to display text, images, and computer-generated graphics as well as techniques to control the presentation of material in response to how people interact with it. Open to students who have completed 45 credit hours, or with permission of the instructor. Students who have already completed MM 3003 for credit may not enrol in MAAC 3003.

Investigates key issues and theoretical approaches in the study of gender and media, with a particular focus on the ways in which popular media texts construct and communicate gender and sexuality. Using theories from media studies, cultural studies, queer studies, and gender studies, this course explores processes and practices of gender in media representations, media production and media consumption. Through readings, class discussions, presentations, and projects, students gain insight into the ways in in which gender and its intersections with sexuality, race, ethnicity, class, ability, age, and many other dynamics significantly impacts our cultural formations and media experience. Open to students who have completed 45 ch, or with permission of the instructor.

Why have people in so many times and places enjoyed spooky stories? What, if any, value can we assign to tales of horror and the supernatural? Do ghost stories and monster movies differ across nations and cultures? Questions like these will guide our global study of gothic, horror and supernatural texts chosen from a wide array of media, from literature and cinema, to television, comic books, and video games. Topics may include visual culture and the sublime, Freud's notion of “the uncanny,” Jungian archetypes, gender identity, conceptions of ritual and myth, the modern and the postmodern, subcultures, folklore, religion and secularization. Open to students who have completed 45 credit hours, or with permission of the instructor. Students who have already completed MM 3065 for credit may not enrol in MAAC 3065. Students who have taken WLCS 3065 may not attain credit for MAAC 3065.

Beginning with the earliest silent movies and concluding with National Socialist propaganda films, this course offers an introduction to a prolific and important era in German film history: the Weimar Republic and pre-WWII period, 1918-1939. Our discussions will situate the films within larger political and cultural discourses. Emphasis will be placed on such topics as the cinematic response to the trauma of WWI; German national identity; expressionism and modernity; the politics of gender and sexuality; the impact of sound on film aesthetics; the relationship between cinema and other media; the ethics of film production. Films to be studied include features by directors such as Lang, Lubitsch, Murnau, Pabst, Riefenstahl, Sagan, von Sternberg and Wiene. In English. NOTE: Students can obtain credit for only one of GER 3066, WLCS 3066, CCS 3066, FILM 3066, and MAAC 3066.

This course covers recent German cinema and media with a focus on acclaimed productions by new directors for film, television, and streaming platforms. The creative work of women directors, and themes of gender, subjectivity, and intimacy are especially highlighted. Other topics include: The Berlin School and its visual and narrative style, the continued preoccupation of filmmakers with the nation’s past, comedy and satire in Germany, and the influence of the 1970s (the feminist film movement, the New German Cinema, etc.) on the new generation. 

This course surveys the history and aesthetics of non-fiction filmmaking from the birth of cinema to the digital age. It will examine epistemological and ethical questions raised by documentary's encounter with reality and its attempt to present “the truth.” Films screened are drawn from an array of nations and range from the personal to the political as well as more experimental and avant-garde works. The course includes a film production component as students will apply what they have learned in class by producing a short non-fiction film as a final project. NOTE: Students can obtain credit for only one of MAAC 3075 and FILM 3075.

Focuses on the first half-century of filmmaking in Canada and the nation's long struggle to develop and sustain a functioning film industry in the shadow of Hollywood. Readings and screenings trace the history of the movies in Canada from the silent era to the 1970s. Issues raised may include Canadian/American relations, national and regional identities, tensions between art and entertainment, media and cultural policy, representation of race, class, gender, and relation of Canadian film to other media (TV, radio, video) and other arts (painting, music, literature) in Canada. NOTE: Students can obtain credit for only one of WLCS 3082, CCS 3082, FILM 3082, and MAAC 3082.

This course explores the different approaches used by scholars to understand the cultural role of television in contemporary North American life. Special attention is paid to the impact of new technologies like colour broadcasting, satellite and cable systems, HDTV and the internet. Topics may include TV genres from sitcoms to soap operas, the rise of reality TV, fatherhood and family values, advertising aesthetics, Saturday morning cartoons, Hockey Night in Canada™, and the ethics of the evening news. Open to students who have completed 45 credit hours, or with permission of the instructor. Students who have already completed MM 3085 for credit may not enrol in MAAC 3085.

Digital games are a major cultural and artistic force in the contemporary media landscape. In this course, students will have the opportunity to consider digital games of various kinds and how they might both relate to and be distinct from the other forms of media. Using critical readings, class discussion and gameplay projects, we will consider competing notions about the nature of games, gaming practices, gameplay, and gaming cultures. No previous experience with digital games is required. Open to students who have completed 45 credit hours, or with permission of the instructor.

Explores strategies for creative visual expression across media, working within the constraints of the design paradigm. Topics will include formal design theory, colour theory, basic typography, image construction, and an introduction to visual communications using lectures, assignments, readings, in-class seminars, group discussion and critique. Open to students who have completed 45 credit hours, or with permission of the instructor. Students who have already completed MM 2002 for credit may not enrol in MAAC 3103. 

Provides an opportunity for students to develop further skills and broaden their understanding of visual communication. Topics will include organizing efficient design systems, producing eloquent moving image typography and developing consistent visual identity programs. The work and design strategies of leading contemporary practitioners will be examined.

The uses of computers in music from a practical and historical perspective is identified and studied. Early uses in notation, composition, presentation, interactive media applications are explored. Project based with work in current Software applications. Open to students who have completed 30 credit hours, or with permission of the instructor.

Examines the principles of still image construction using digital technology. Covers the general theories of light in natural and artificial environments. Introduces notions of colour, form, line and texture as they relate to photographic image making. Workshop activity will provide students with skills in making still images in the studio and the natural environment.

Explores the construction of a single image from multiple still photographs, and the concepts of aspect ratio and information density in image making.  Students will examine how these images may be used to build immersive environments, and experiment with presentation technologies that expose consideration of physical and social presence in these environments. 

Sound design, though often overlooked, is an essential aspect of much contemporary media. Course focuses on creativity and technology for recording, editing and mixing sound to engage audiences in film, video, drama and multimedia production. Topics include: technical and artistic application of sound design for film with regards to specific genres, foley artistry, animation, game audio, soundscape design and sound motif. Open to students who have completed 45 credit hours, or with permission of the instructor. Students who have already completed MM 3362 for credit may not enrol in MAAC 3362.

Examines major theories of digital culture and contemporary media. Using examples from a broad range of social, artistic, and cultural practices, the course analyzes the development of digital technologies and their impact on today’s culture. Topics and approaches may include cyborg theory, the information economy, convergence, media ecology, virtual worlds, remix culture, and new media aesthetics. Open to students who have completed 60 credit hours, or with permission of the instructor. NOTE: Students who have received credit for MM 3107 may not take MAAC 3401 for credit.

Courses of independent study in a topic of special interest to the student, to be taken under the supervision of a Faculty member. Topics will be specified in a written proposal and approved in advance by the Director of Media Arts and Cultures. Students who have already completed a MM 3501-9 course for credit may not enrol in the matching MAAC 3501-9 course.

The fundamental challenges of creating interactive gameplay are the subject of this course that introduces students to the processes employed by designers for the creation of a game. Students will interrogate notions of “gameplay” and the evolution of the medium, compare and re-design a variety of existing games, workshop ideas, and create their own game designs. This course is open to students who have completed at least 45 ch at the university level.

Building on skills learned in Game Design I, students work in groups to conceptualize and implement a digital game while examining more advanced issues in game design and development from a variety of perspectives.

An intensive hands-on course in the theory and application of post-production techniques for digital filmmaking and video production, with a focus on editing for narrative film. The course covers history of film editing, basic techniques, best practices, and changing technologies. Grading is principally based on creative assignments that grow out of engagement with this material. NOTE: Students who already have credit for ENGL 3999 "Film and Video Production", cannot obtain credit for MAAC 3999 "Editing and Post Production" or for FILM 3999 "Editing and Post Production".

This full year course takes students through the entire process of production of a professional quality short film, from fundraising, budget planning, and pre-production work through the shoot to the final edit and on to the marketing and submission of the film to festivals. Students work together as a production team, taking on a variety of responsibilities while supervised by the instructor.

Students produce more complex films, developing a project from beginning to end, working on each other’s projects, and gaining hands-on experience in a variety of skilled positions on a film’s crew. NOTE: Students can obtain credit for only one of MAAC 4001 and FILM 4001.

Seminar focusing on theoretical approaches to the study of popular culture. Topics and theories covered may rotate from year to year.

Examines animated image making across a variety of media (film, TV, games), all of which rely on the Phi Phenomenon identified in Gestalt theory. Small project assignments will introduce students to some common animation tools and course discussions will focus on the application of animation concepts to storytelling.

Considers the practical aspects of storytelling using 3D model-building tools.  Students will gain practical experience using current digital animation software such as Autodesk Maya®. Topics considered include modelling, skinning, texturing, lighting, animation, and rendering. 

This course explores the impact and influence mobile devices have had, and continue to have, on patterns of life, work and play. Examines the unique media forms and characteristic experiences emerging from the use of smart phones, tablets and other handheld digital devices. Discussions, readings and assignments encourage critical reflection on the relationship between technology and culture in a mobile world.

The course provides an overview of principles of human interface design associated with creating, designing, and prototyping applications for the iPod®, iPhone® & iPad®. Topics covered may include gaming, augmented reality, creative play, or information presentation. Students will explore practical problems associated with planning game-play scenarios, integrating computer-generated imagery, or creating well-designed information displays for mobile devices. Individual and group project work will focus all the steps needed to produce a finished prototype for the app. Mobile devices will be provided for classroom use. Open to students who have completed 75 credit hours, or with permission of the instructor.

Individual internship consisting of 80 hours of work in one term on a project for an organization in the community that involves skills and/or ideas directly related to the Media Arts & Cultures program. A faculty member will supervise the progress of the student and a final report on the project undertaken will be evaluated for academic assessment. Subject to faculty and placement availability. The final course grade will be reported as CR/NCR.

An internship consisting of 80 hours of work in one term on a project for an organization in the community that involves skills and/or ideas directly related to the Media Arts & Cultures program. A faculty member will supervise the progress of the student and a final report on the project undertaken will be evaluated for academic assessment. Subject to faculty and placement availability. The final course grade will be reported as CR/NCR.

An advanced seminar in theory of Media Cultures and/or practice of Media Arts. Topics will vary from year-to-year.

A reading and research course open to students qualifying for Honours in Media Arts & Cultures. To enrol in this course, students must first arrange for a professor to supervise their thesis. The course will result in the writing of an Honours Thesis, normally 40-60 pages in length. Student may not enrol in both MAAC 5000 and MAAC 5980.

A reading, research and creative practice course open to students qualifying for Honours in Media Arts & Cultures. To enrol in this course, students must first arrange for a professor to supervise their project. The course will result in the creation of a Media Arts Project along with a 10 -15 page Project Paper. Students may not enrol in both MAAC 5000 and MAAC 5980.