Diploma in Technology Management and Entrepreneurship
| TME3346 | Marketing of Technological of Goods and Services (Cross-Listed: ADM 3375) | 3 ch |
|---|---|---|
Provides an introduction to the marketing of technology focused on industrial goods and services. Includes essentials of marketing, such as product development, promotional design, distribution, pricing/budgeting determination, strategic analysis, communication skills, client/customer relations, and considerations for the small business environment. Prerequisites: 36 credit hours of approved courses, or permission of the TME program Chair. | ||
