Business Administration

ADM1313

Provides a foundation of marketing theory and analysis necessary to approach the decision-making process and issues related to the marketing function. BBA students normally take this course in the second term of study. Credit will not be given for both this course and ADM2313 . 

ADM1313Principles of Marketing3 ch (3C)

Provides a foundation of marketing theory and analysis necessary to approach the decision-making process and issues related to the marketing function. BBA students normally take this course in the second term of study. Credit will not be given for both this course and ADM2313 .