KIN 6401

Course No. and Title: KIN 6401 Corporate Social Responsibility in Sport & Recreation
Credit Value: Three (3) credit hours

Benefits of the course

  • This is an introductory, yet thought-provoking and inspiring, class, which offers the opportunity to pace yourself through its content. At the same time, the way the content has been designed makes it possible for each student to make clear connections amongst the topics covered in each of the three thematic units.
  • There is a wide variety of study resources available from written and audio-visual case studies to research articles from the most influential academic outlets in the field. The student can explore their own learning style and choose which tools (as well as ‘ways of thinking’) best suit them.
  • The course has the same content as the face-to-face option but also being able to accommodate the student’s schedule and does not require travel to campus.
Course Description:

This course provides an overview of the concept of ‘corporate social responsibility’ (CSR), focusing on the economic, social and environmental impacts of business and the resulting challenges faced by sport and recreational organizations and their managers. Attention is given to the ever- increasing interplay between sport institutions and large corporations as well as non-governmental organizations (NGOs) for the delivery of CSR-related programs. The course is designed towards deepening students' understanding of CSR by taking a critical look at its origins and the theoretical approaches. It does so by providing case studies, conceptual frameworks and tools to help students understand and assess different components of CSR and different governance models to CSR in and through sport and recreation.


None. This course is designed for Graduate level students. Undergraduate students are not eligible to enroll.

Course Instructor:

Dr. Christos Anagnostopoulos

Course Features:

Course materials are delivered through the BrightSpace (D2L) platform. Resources include: lecture slides, videos, case studies, specific readings, and engagement tasks.

Course Format:

The course is organized into 13 modules, each comprised of assigned reading, lecture files and engagement tasks.

Course Texts:

Paramio-Salcines, J. L., Babiak, K., & Walters, G. (Eds.). (2013). Routledge handbook of sport and corporate social responsibility. New York: Routledge.

Assignments & Examinations:

All assessments for this course are completed online;

  • Two online quizzes with each consisting of 20 multiple-choice questions, and each weighting for 20% of the final mark
  • Final Test will be online, comprehensive and closed book (60% of the final mark)

The quizzes and final test contained in this course are non-invigilated assessments.

Time Limit: 6 months from registration date. All course exams and/or assignments must be completed by the designated end date of your course.

Online courses are subject to an additional $100 non-refundable online fee per course. Fees are subject to change by the Board of Governors.
More information on fees for this course.

Methods of Payment:

Once you complete the Apply Now form below, please send payment. Methods of payment accepted:
Cash (Do not send in the mail. Please deliver to the College of Extended Learning, 2nd Level, Wu Centre, UNB Fredericton Campus)
Cheque or money order (Mail to UNB College of Extended Learning, PO Box 4400, Fredericton, New Brunswick, E3B 5A3)
MasterCard / VISA / American Express (Please call the College of Extended Learning at 1-866-599-4646  or 506 453-4646 with your credit card number, expiry date, and the name as it appears on the card. Please do not send credit card information via email).

Apply now

If you have previously registered in this online course and wish to register again, please contact us at 453-4646 to complete the registration process.